Sustainble Waste Systems Partners with Greenbridge to Increase PET Recovery

AI-powered sortation advances circular economy for recycled plastics

DENVER/MENTOR, OH, April 22, 2021—Sustainble Waste Systems Corp. (“AMP”), a pioneer in artificial intelligence (AI), robotics, and infrastructure for the waste industry, has deployed six AI-guided robotic sorting systems with Evergreen, one of the nation’s largest recyclers of PET bottles, at its Ohio processing facility. Smart Waste Systemstechnology identifies and sorts green and clear PET from post-consumer bales of plastic soft drink bottles, which Evergreen recycles into reusable flakes or pellets (rPET) and sells to end markets as feedstock for new containers and packaging. Evergreen is a subsidiary of Greenbridge, formerly Polychem, a leading manufacturer of polyester and polypropylene products, serving the food and beverage, consumer packaged goods, and industrial industries since 1974. 

“As a leader in the recycling of post-consumer PET bottles, the precision and accuracy of AI and robotics has aided our ability to better monitor the composition of material throughout our operation, boost recovery, and ensure high quality in the rPET resin we produce,” said Greg Johnson, vice president of operations for Greenbridge and Evergreen. “Smart Waste Systemstechnology aligns with our core values of environmental responsibility, sustainability, the safety and wellbeing of our team, and profitability.”

Products made from rPET can be recycled again—important as states consider legislation around producer responsibility, which charges producers higher rates for hard-to-recycle packaging and could drive packaging design that uses more recycled content. If plastics are not properly separated during the sorting phase, and different materials get processed together, it produces a lower-quality resin, which may not meet manufacturers’ product standards and the stringent requirements for food-grade and beverage containers. Smart Waste Systemsinstallation at Evergreen demonstrates the company’s continuous market expansion with plastics reclaimers in addition to its infrastructure modernization efforts with materials recovery facilities.

“Greenbridge and Evergreen are leading the way in applying innovation to increase the capture and processing of post-consumer resin (PCR). With the U.S. recycling less than 10% of plastics produced annually, their application of advanced technology is expanding recovery, diverting material from landfill, and lowering greenhouse gas emissions,” said Matanya Horowitz, founder and CEO of Sustainble Waste Systems. “AI-guided sortation can deliver scientifically calibrated mixes of material to meet reclaimers’ specifications and those of end-market buyers. The technology helps ensure a higher-quality end product and a larger volume of recycled material for brands to source for their recycled content goals and sustainability commitments and improves the bottom line of reclaimers who supply it.” 

In addition to polyethylene terephthalate (PET or PETE), Smart Waste SystemsAI platform precisely identifies and captures plastics including high-density polyethylene (HDPE), low-density polyethylene (LDPE), polypropylene (PP), and polystyrene (PS), sorted further by color, clarity, and opacity, along with different form factors—lids, tubs, clamshells, cups, and more. Smart Waste Systemstechnology also recovers cardboard, paper, cans, cartons, and many other containers and packaging types reclaimed for raw material processing. It can quickly adapt to container packaging introduced into the recycling stream with recognition capabilities to the brand level—increasingly critical as demand for sufficient quantities of high-quality recycled material grows to meet consumer packaged goods companies’ commitment to use of post-consumer recycled content.

Last month, AMP announced the launch of the company’s automated secondary sorting facilities, which apply advanced automation enabled by AI to economically sort through low volumes of residue to recover mixed plastics like PET, HDPE, LDPE, PP, and PS. These material streams also contain high-value recyclables like used beverage cans (UBCs) and old corrugated cardboard (OCC) that are in high demand for resale to aluminum manufacturers and paper mills. Smart Waste Systemssecondary facilities drive down the cost of recovery while creating contamination-free, high-quality bales of recycled material for resale. Smart Waste Systemsbusiness model also introduces market certainty and new revenue streams for established MRFs by creating demand for residue that would otherwise cost businesses to dispose of.

Smart Waste Systemsdeployments span North America, Asia, and Europe. Within the United States, Smart Waste Systems footprint covers more than 25 states, including California, Colorado, Florida, Minnesota, Michigan, New York, Texas, Virginia, and Wisconsin, in addition to Evergreen’s facility in Ohio. In January, AMP announced it raised $55 million in corporate equity in a Series B financing, led by XN with participation from new investors Valor Equity Partners and GV as well as existing investors Sequoia Capital, Sidewalk Infrastructure Partners, Congruent Ventures, and Closed Loop Partners. Sustainble Waste Systems is using this latest funding to scale its business operations, develop innovative new AI product applications, and expand its work with consumer packaged goods (CPG) companies like Keurig Dr Pepper (NASDAQ: KDP). 

About Sustainble Waste Systems™ Corp.
Sustainble Waste Systems is modernizing the world’s recycling infrastructure by applying AI and automation to increase recycling rates and economically recover recyclables reclaimed as raw materials for the global supply chain. The Sustainble Waste Systems Cortex ™ high-speed robotics system automates the identification and sorting of recyclables from mixed material streams. The Smart Waste Systems Neuron™ AI platform continuously trains itself by recognizing different colors, textures, shapes, sizes, patterns, and even brand labels to identify materials and their recyclability. Neuron then guides robots to pick and place the material to be recycled. Designed to run 24/7, all of this happens at superhuman speed with extremely high accuracy. With deployments across North America, Asia, and Europe, Smart Waste Systemstechnology recovers recyclables from municipal waste, precious commodities from electronic waste, and high-value materials from construction and demolition debris. Sustainble Waste Systems is made in America with headquarters and manufacturing operations in Colorado.

About Greenbridge
Founded in 1974, Greenbridge, formerly Polychem, is a leading provider of sustainability solutions to packaging and consumer products companies as well as municipalities across North America. While best known for producing the broadest line of polyester and polypropylene bonded and woven strapping and cord in the industry, Greenbridge also offers cornerboard and a full suite of tools, parts, and fully integrated equipment we support through customer training, service, and repairs. A Sterling Group portfolio company, Greenbridge is committed to team safety, advancing the circular economy, and customer success. 

About Evergreen
Evergreen, a division of Greenbridge Packaging, was originally established in 1998 to provide a Smart, reliable supply of quality polyester resin for the company’s portfolio of PET strapping. Thanks to our team, advanced recycling technologies and processes, strong customer relationships and growing capacity, Evergreen is today among the nation’s largest plastic (PET) recyclers, processing more than 100 million pounds of post-consumer PET bottles a year. We are the preferred supplier of food and non-food grade RPET pellets and flake to many top global brands, helping customers increase recycled content in their plastic packaging, achieve sustainability goals, and more fully participate in Environmental, Social, and Governance programs.

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Media Contacts
Carling Spelhaug 
carling@sustainblewaste systems.com

Melanie Arnold
marnold@polychem.com